OnePlus apparently deliberate to launch a health tracker and a Bluetooth speaker as properly, however the firm dropped plans for the wearable devices on the final minute.
Wearable know-how is on the rise and is consistently gaining momentum, with an growing variety of smartwatches, health trackers and different such devices making their approach to the market. Various corporations have already entered the ring and extra are anticipated to hitch the social gathering quickly, however OnePlus has determined that it isn’t the time.
Simply a few days in the past, OnePlus grabbed the highlight with its newest smartphone, unveiling the OnePlus X. In contrast to the OnePlus 2, which was additionally unveiled lately, the OnePlus X comes as a mid-vary device with a premium look however common specs in any other case.
It now appears that a OnePlus health tracker and a Bluetooth speaker ought to’ve made their debut lately as nicely, however the firm determined final-minute to drop the wearables and focus on smartphones as an alternative.
Extra particularly, OnePlus reportedly pulled the plug on these devices only one month earlier than they have been purported to hit the market.
“We requested ourselves, what’s the objective? We determined we would have liked to focus on smartphones, to make sure we’re launching high quality merchandise and depart the wearables and audio system to the individuals who know what they’re doing,” OnePlus co-founder Carl Pei defined in an interview.
Pei additional notes that OnePlus goals to focus its efforts on its flagship phone and the current OnePlus X and at the least for the foreseeable future, it has no plans to unveil extra units at numerous price factors.
The firm additionally plans to focus on its OxygenOS software and its customer support within the years to return, aiming to enhance on all fronts.
In different phrases, OnePlus got here to the conclusion that it might be higher to have fewer merchandise and focus on them slightly than have a bigger portfolio it could’t deal with in the meanwhile. Bigger corporations comparable to Samsung might afford to flood the market with a slew of various units in all classes and price factors, however OnePlus does not have the identical assets or imaginative and prescient. Because of this, OnePlus determined to nix the Bluetooth speaker and the health tracker it deliberate to launch.
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Source : Techtimes