Orbacam adds music video-making tools to its palm-size musical sequencer – TechCrunch

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Not content material with setting your toes a-tapping with its intuitive music sequencer aimed toward beginner music makers, Artiphon immediately announced an app that adds video-making prowess to the Orba’s already spectacular feature set. Interesting to your internal Video Jockey, the Orbacam demo video makes it look straightforward, including video filters and results to your visible artistic pursuits.

The thought of the Orbacam is to create fast and simple movies that Artiphon refers to as “Musical Selfies.” The outcomes of the movies are enjoyable, colourful, extremely shareable music movies that sync robotically to no matter else you’re playing on the Orba. The app turns the already social media-magnet of a musical instrument into the right companion for Instagram Tales, TikTok or Snap artistic pursuits.

Orbicam in Action

Orbicam in action. Picture Credit: Artiphon

“We imagine that music is all the time a multisensory expertise, and we designed Orbacam as an auditory, visible and tactile expertise that anybody can play instantly,” says Artiphon’s CEO and founder Mike Butera. “We’ve seen the power of synchronizing music with social content material, however virtually all of that's simply pasting another person’s music on your video. Now folks can create musical movies which might be solely their very own.”

With Orbacam, the corporate made it straightforward to make music — what's new, is the flexibility to weave visible results into the video export, with no need to do extra music mixing, audio routing or post-production.

The app additionally allows you to use the microphone linked to your phone — or the one constructed into your phone — to sing or beat-box your approach on high of the music you’re creating. It additionally provides customers the option to import movies and pictures from the phone’s camera roll. 

For armchair musicians, the Orba takes a few of the scary components out of making music. Half synthesizer, half looper, half MIDI controller, the palm-sized digital grapefruit already made it straightforward and intuitive to create music. Most impressively, Orba wasn’t even the corporate’s first shot at creating extraordinary music-making tools. In 2015, the corporate pre-sold $1.3 million price of the INSTRUMENT 1 musical instrument.

Ever the sucker for artistic {hardware} merchandise making their approach to market, we’ve been protecting a watch on Artiphon. The Orba initially noticed the sunshine of day following a $1.4 million Kickstarter campaign, together with a cash injection from, among others, Warner Music. We thought it was fun to play with when it launched final yr. We’re delighted to see the corporate add a companion app with extra features, stretching its usefulness past the marginally gimmicky, if comparatively inexpensive, providing.

If you have already got an Orba, the free app is available from Artiphon immediately. For those who don’t, you may pick up the Orba for $100 from quite a lot of retailers, or direct from Artiphon.

Source : TechCrunch